these Businesses Share the Same Common Customers Making Them Potential Joint Venture Partners   All these businesses market to more or less the same customers. As a personal sports trainer, do you have something of value to offer the customers of these other companies? Joint venture marketing is about developing a special offer and getting the company with the related product or service to present the offer to their customers, resulting in a win- win for both of you.   Your Only Limitation is Your Imagination   To demonstrate what Im talking about, allow me to share with you some great examples of smart joint venture marketing.   Example #1 - If you own a wallpapering business or deck-building business, you could offer to provide wallpapering and deck building classes at local do-it-yourself stores in trade for referrals and exposure.   Example #2 - If you sell mens apparel, you could approach local dry cleaners to display your store coupons while you offer dry cleaning coupons to your store visitors.   Example #3 - If you are a hair salon owner, you might consider giving away free perms by allowing local nail salons to give them away as a premium. This way the nail salon benefits by offering their customers a valuable freebie, and the hair salon benefits by gaining free exposure and new customers.   Example #4 - If youre a transmission repair facility, you could assemble a card deck with local tire companies, brake repair shops, lube and oil change businesses, collision repair facilities etc. Charge each participant a production fee for the card deck. Once the card deck is assembled, have each business send a deck to their customer list with a letter endorsing the other related businesses.   Example #5 - As a lawyer you may want to approach your CPA and ask if he would be willing to do an "endorsed mailing" to his customers and allow you to do the same for the CPA. An endorsed mailing would include a simple letter endorsing the services of someone else, and perhaps even include a free consultation. This works very well for professionals.   Example #6 - If youre a chiropractor, you may consider approaching local massage therapists and persuading them to give away free massage gift certificates to friends and associates. Once the customer comes in for their free massage the therapist will endorse your services and refer the customer to you. If the customer comes to you for a free