you can fiddle with the numbers and show good profits, but the danger lies in making the goals impossible to reach. We all have a desire to make things work, and making the numbers work is very easy to do. Just remember that youll have to live with the numbers you write down for a very long time. Make sure theyre right. G. What You Have Accomplished     Well follow Antoinette throughout her journey later in the book and see what combination of figures she settles on. For now, lets review what youve learned so far. Youve decided whether to write a complete plan for your business by completing these steps:     choosing a business you know well     identifying a need you can fill (the customers problem)     describing your business and how it will fill that need     deciding that your business is the right idea at the right time     deciding that you like your business and     forecasting enough profits to make writing a complete business plan worthwhile.     In this chapter, youve been answering questions for yourself. Now that youve answered the questions positively, you can proceed to sell your idea and your answers to potential financial partners. The next few chapters show you how to write a document that sells your idea. Chapter 4: Potential Sources of Money to Start or Expand Your Small Business     A. Introduction     This chapter helps your writing process because it gives you an idea of what lenders and investors want to see in a finished plan. Your ability to understand your financiers motives can mean the difference between getting a loan or investment and coming up empty-handed. If you already have financial backing, you can skip this chapter.     Many people and institutions are looking for sound loans and investments. From their side of the fence, it can often seem extremely difficult to find a good one. Many potential financiers have been frightened by news stories about small business financial problems, con artists selling phony tax shelters, business bankruptcies and so on.     What does this mean to you? Simply that you must both create a sound business plan and present it, and yourself, in a way that appeals to lenders and investors needs for security and profit.     If you have a good business idea and are patient and persevering, you should be able to find financing. It was Calvin Coolidge who, sometime in the 1920s, said, "The business of America is business." Its no less true today. B. Ways to Raise Money